What the Journey Taught Me
I didn’t write this book to give advice.
I wrote it to understand what fifty years of building actually taught me.
I’ve spent most of my life building companies. Some worked beautifully. Some didn’t. A few nearly broke me—financially and otherwise.
Over time, I realized the most important lessons weren’t about strategy or execution. They were about pressure. Identity. Decision-making when there are no clean answers. And what it means to carry responsibility for other people’s livelihoods.
This book is my attempt to make sense of that journey—not as a how-to guide, but as an honest account of what building a life through business really looks like.
If you’ve built something meaningful, or are in the middle of doing so, much of this will feel familiar.
The conversations you see on this site—short videos, podcast discussions, reflections—grow out of the same questions that led me to write this book.
Think of the book as the longer version of that conversation.